Named one of fifteen Disruptive Women to Watch in 2015, along with the Honorable Ruth Bader Ginsburg, Maria Shriver and Amy Berman, RN, Kym leverages her unique experience as a Hodgkin's lymphoma, melanoma (twice!) and breast cancer survivor to help healthcare, technology, research, academic and payer organizations capture, integrate and address "real-world" patient and consumer needs. Kym credits her survivorship success to diligence in early detection, personalized care and precision medicine.
As a nationally-recognized keynote speaker, moderator and panelist, Kym publicly shares her inspirational patient story with a business twist - highlighting how the complexity of her unique 30+ year cancer journey can enhance healthcare, research and technology transformation. Kym incorporates elements of acute, chronic and integrative care management expertise into her compelling messages.
Kym founded 360 Degree Insights, LLC to help clients design, develop and market patient- and consumer-centered, value-driven solutions. In testing the functionality, usability and overall patient and consumer experience of healthcare and technology products and services, Kym provides meaningful and refined insights to help organizations deliver exceptional solutions. Kym relished the unique opportunity to consult directly with Gliimpse co-founders, designers and developers prior to the company's acquisition by Apple.
Drawing on her strengths as a national speaker and business development leader, Kym can also serve as a "value" (not brand) ambassador to help clients communicate and market the value of solutions to increase awareness and adoption.
Kym consults with human-centered design firms and focus group leaders as a neutral, 3rd party peer to patient and consumer participants to help elicit and enrich feedback.
Prior to embarking on her multi-faceted career as a national speaker and healthcare consultant, Kym enjoyed success as a business development leader for various technology and software development firms.
Kym is a graduate of Bryant University and received her Master's in Business Administration from University of Connecticut. She shares her life with Ross Martin, MD - a seasoned medical informatician and creator of the HIT music videos, the Meaningful Yoose Rap and ePatient Dave's anthem, Gimme My DaM Data.
Kym Martin, MBA
Founder, 360 Degree Insights Strategic Healthcare Consulting